From the archive

From the archive.

Wednesday, 24 July 2024 · Sign in to keep a streak

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Quote of the Day

“The journey of a thousand miles begins with a single step.”

— Lao Tzu

Book of the Day
Cover of The Compound Effect

Mindset & Growth

The Compound Effect

by Darren Hardy

9 min read

Small, consistent daily choices compound into extraordinary results over time. Hardy shows how the same principle that grows investments also grows careers, relationships and businesses — and how most people quit before the curve bends upward.

Cadbury India
Turnaround of the Day

FMCG & Consumer

Cadbury India

The Chocolate Maker That Rebuilt Trust One Wrapper at a Time

The Lesson

A product is only as good as the worst place it is sold. Cadbury recovered because it stopped defending a clean factory and took responsibility for 650,000 counters it did not own, then put its managing director in front of the cameras and ₹25 crore into a wrapper. Trust is restored in the order it is lost: the person, the process, then the product.

Video of the Day

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