A mygyaan.ai series
Factories That Refused to Die
Turnaround stories from Indian industry. Companies the experts had written off — and how they came back, rebuilt, and led. Each story is a playbook for anyone running a business that refuses to give up.
149 stories13 sectors
Stories to start with
A few that capture what a real comeback looks like.
AutomotiveMahindra & Mahindra
The Experts Said Go Back to Tractors
UV Segment Position
StrugglingMarket leader (2008)
AutomotiveBajaj Auto
The Day They Buried Hamara Bajaj
Market Position
#1 in scooters, sliding to #4 overall#3 globally in motorcycles
Steel & MetalsTata Steel
The Consultants Said Close It Down
Steel Cost per Tonne
Above global benchmarks$160/tonne (vs Corus: $540)
AutomotiveBharat Forge
The Army Walked Past and Laughed
Revenue Concentration
~100% automotiveMulti-sector: auto, defence, aero, energy
AutomotiveMaruti Suzuki
The PSU That Learnt to Think Like Japan
Market Share
Ambassador/Padmini dominated~41% passenger car market (2024)