
The Most Valuable 15 Minutes You'll Spend Today (Jim Rohn Seminar)
By Alpha Mentors on YouTube.
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Quote of the Day
“An investment in knowledge pays the best interest.”
— Benjamin Franklin

Marketing & Persuasion
by Robert Cialdini
10 min read
The six universal principles that make people say yes — and how to use them ethically in marketing, sales, and leadership. Cialdini’s research classic, made practical.

Auto Components
The Plastics Processor That Refused to Remain a Commodity and Built 25 Product Categories
Reflect
In your manufacturing or production process, what material, component, or sub-assembly is currently specified in a legacy material that a new material or technology could replace with superior performance and lower total cost? The replacement cycle in materials is perpetual — the question is who identifies it first.

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