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Quote of the Day

“Study the past if you would define the future.”

— Confucius

Book of the Day
Cover of Influence: The Psychology of Persuasion

Marketing & Persuasion

Influence: The Psychology of Persuasion

by Robert Cialdini

10 min read

The six universal principles that make people say yes — and how to use them ethically in marketing, sales, and leadership. Cialdini’s research classic, made practical.

Turnaround of the Day

Defence & Aerospace

Paras Defence

The Optics and Space Company That Gave India Eyes It Had Been Borrowing

Reflect

In your business, what capability — a technology, a skill, a supply chain — do you depend on that another party controls and could withdraw? How would you eliminate that dependency if you committed to doing so?

Video of the Day

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