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I Can Do This — Motivation
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From the archive
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Quote of the Day
“The mind is not a vessel to be filled, but a fire to be kindled.”
— Plutarch
Book of the Day
Marketing
Building a StoryBrand
by Donald Miller
10 min read
Clarify your message so customers listen. Miller uses the structure of story — with the customer as hero and your brand as guide — to make marketing that actually sells.
Turnaround of the Day
Automotive
Lumax Industries
The Family Lighting Company That Lit Up India's Auto Premium Segment
Reflect
What technology transition is coming in your industry in the next five years — and are you investing in it now, before your customers require it, so that you are qualified when they do?