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Quote of the Day

“A ship in harbour is safe, but that is not what ships are built for.”

— John A. Shedd

Book of the Day
Cover of Building a StoryBrand

Marketing

Building a StoryBrand

by Donald Miller

10 min read

Clarify your message so customers listen. Miller uses the structure of story — with the customer as hero and your brand as guide — to make marketing that actually sells.

Turnaround of the Day

Automotive

Elin Electronics

The Gujarat EMS Specialist That Wired India's White Goods Revolution From the Inside

Reflect

In your customer relationships, are you a vendor or a development partner? A vendor is replaced on price. A development partner is embedded in the product roadmap. The transition from vendor to partner requires engineering capability, not just manufacturing capability.

Video of the Day

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